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Catholic Cemeteries - Grand Rapids, MI

Gary Smith, Web Department Director at DiocesanBlake Stapleton, Web Designer at DiocesanVeronica Alvarado, Project Manager at DiocesanBrian Bastic, Sales ManagerMary Goeldel, DiocesanKyle Sullivan, Web Development at DiocesanSam Pohlman, Web Developer at DiocesanDanae Chudy, Web Designer at DiocesanCody Armock, Web Content Specialist at DiocesanAlan Snodgrass, DiocesanConnie Sacha, Catholic Cemeteries - Grand Rapids, MI StaffArthur Richardson, Web Project Manager at DiocesanMarcus Borger, Developer at Diocesan_SupportRyan Hoch, Web at Diocesan +4 others
TO THE CLIENT Sent by Danae Chudy on

Branding Package

To: Connie Sacha and Samantha Dykstra
CC our team: Arthur Richardson
Hi Connie and Samantha,

I've finished the branding package! As a reminder the branding package includes: letterhead, business cards, style guide, and various logos in color, black, and white. If you could review these items and let me know if you'd like to change anything, I'd greatly appreciate it!
Catholic Cemeteries Branding Package 2021.zip 10.8 MB • Download


We do offer a 25% discount for printing the marketing materials with us (business cards, letterhead, and envelopes). This way we will be able to edit the names and contact information for each individual on the business cards and make sure the color printed correctly. Please let me know if you are interested in printing these items with us!

If everything looks good, I'd like to send a Branding Package Approval so we can get that in writing and put the logo on your website.

Thank you,
Danae Chudy
Diocesan Publications
Web Designer
877-923-0777
FROM THE CLIENT Connie Sacha, Catholic Cemeteries - Grand Rapids, MI Staff Connie Sacha
Hi Danae,
We had our Cemetery Board meeting today and our Chancellor/CFO Mike Lown stated that he really liked the image but he was concerned on the teal color becoming “outdated”. The color seems to be popular right now but Mike was concerned that it could lose it’s appeal. Your thoughts?

Connie Sacha | Managing Director
Diocese of Grand Rapids Catholic Cemeteries
2000 Walker Ave. NW | Grand Rapids, MI 49504
4100 Clyde Park Ave. SW | Wyoming, MI 49509
P (616) 453-1636 | c(616) 295-5321
connies@grcathcem.org
To: Samantha Dykstra
CC our team: Arthur Richardson and Danae Chudy
FROM THE CLIENT Samantha Dykstra, Catholic Cemeteries - Grand Rapids, MI Staff Samantha Dykstra
Hi Danae –

Here are some color options that may be more along the “timeless’’ line. Connie likes the cerulean family the best! 😊
cerulean - Bing images<https://www.bing.com/images/search?q=cerulean&id=4609C4A0F2B9BD6F50AA024F4B38491842BDB442&form=IQFRBA&first=1&tsc=ImageBasicHover&disoverlay=1>

aubergine color - Bing images<https://www.bing.com/images/search?q=aubergine%20color&qs=n&form=QBIR&sp=-1&pq=aubergine%20color&sc=8-15&cvid=F3FD43BF3AE64C3FA1B61F0031B28D8D&first=1&tsc=ImageBasicHover>

Additionally, one of our board members, and I share the concern, that the script font might not be legible enough on some of those smaller items. Is there something a little less “twirly”, yet still distinct? Haha! I couldn’t think of how else to put that! 😊

Thanks!

Samantha Dykstra |Assistant to the Managing Director
Diocese of Grand Rapids Catholic Cemeteries
2000 Walker Ave. NW | Grand Rapids, MI 49504
4100 Clyde Park Ave. SW | Wyoming, MI 49509
P (616) 531-9320 x113 | c (937) 726-9656
E samanthad@grcathcem.org<mailto:samanthad@grcathcem.org>
To: Connie Sacha
CC our team: Arthur Richardson and Danae Chudy
TO THE CLIENT Danae Chudy, Web Designer at Diocesan Danae Chudy, Web Designer
Hi Connie and Samantha,

I would be hesitant on using such a bright blue because it's hard to print that bright blue. Also, it isn't super subtle. It'll be very prominent on the website.

If we do want to change the color scheme, it might add quite a bit of time to your project since we have it in the website as well. Just let me know if you'd like me to look at different color schemes and I'd be happy to send you some options! (:

Thank you,
Danae Chudy
Diocesan Publications
Web Designer
877-923-0777
To: Connie Sacha and Samantha Dykstra
CC our team: Arthur Richardson
FROM THE CLIENT Connie Sacha, Catholic Cemeteries - Grand Rapids, MI Staff Connie Sacha
Yes, please show us some different color schemes. Thank you for your patience Danae.

Connie Sacha | Managing Director
Diocese of Grand Rapids Catholic Cemeteries
2000 Walker Ave. NW | Grand Rapids, MI 49504
4100 Clyde Park Ave. SW | Wyoming, MI 49509
P (616) 453-1636 | c(616) 295-5321
connies@grcathcem.org
To: Samantha Dykstra
CC our team: Arthur Richardson and Danae Chudy
TO THE CLIENT Danae Chudy, Web Designer at Diocesan Danae Chudy, Web Designer
No problem! I will update it with some blue color schemes. We might be able to keep that yellow/orange crescent moon if we are good with that?

Thanks!
Danae Chudy
Diocesan Publications
Web Designer
877-923-0777
To: Connie Sacha and Samantha Dykstra
CC our team: Arthur Richardson
FROM THE CLIENT Connie Sacha, Catholic Cemeteries - Grand Rapids, MI Staff Connie Sacha
Yes with the moon staying the same.

Connie Sacha | Managing Director
Diocese of Grand Rapids Catholic Cemeteries
2000 Walker Ave. NW | Grand Rapids, MI 49504
4100 Clyde Park Ave. SW | Wyoming, MI 49509
P (616) 453-1636 | c(616) 295-5321
connies@grcathcem.org
To: Samantha Dykstra
CC our team: Arthur Richardson and Danae Chudy
TO THE CLIENT Danae Chudy, Web Designer at Diocesan Danae Chudy, Web Designer
Of course I can find a less scripty font... but what do we think of this color scheme?
Catholic Cemeteries Final Logo-10.png 185 KB • Download

Danae Chudy
Diocesan Publications
Web Designer
877-923-0777
To: Connie Sacha and Samantha Dykstra
CC our team: Arthur Richardson
FROM THE CLIENT Connie Sacha, Catholic Cemeteries - Grand Rapids, MI Staff Connie Sacha
I like it. I agree with changing the fancy font. How much of a hassle would it be to make the olive branch some type of greenish color?

Connie Sacha | Managing Director
Diocese of Grand Rapids Catholic Cemeteries
2000 Walker Ave. NW | Grand Rapids, MI 49504
4100 Clyde Park Ave. SW | Wyoming, MI 49509
P (616) 453-1636 | c(616) 295-5321
connies@grcathcem.org
To: Samantha Dykstra
CC our team: Arthur Richardson and Danae Chudy
FROM THE CLIENT Connie Sacha, Catholic Cemeteries - Grand Rapids, MI Staff Connie Sacha
Yes that works.

Connie Sacha | Managing Director
Diocese of Grand Rapids Catholic Cemeteries
2000 Walker Ave. NW | Grand Rapids, MI 49504
4100 Clyde Park Ave. SW | Wyoming, MI 49509
P (616) 453-1636 | c(616) 295-5321
connies@grcathcem.org
To: Samantha Dykstra
CC our team: Arthur Richardson and Danae Chudy
FROM THE CLIENT Samantha Dykstra, Catholic Cemeteries - Grand Rapids, MI Staff Samantha Dykstra
I like that color, but maybe something softer? It takes my eye away from the dove. Sorry to be so picky!!

Samantha Dykstra |Assistant to the Managing Director
Diocese of Grand Rapids Catholic Cemeteries
2000 Walker Ave. NW | Grand Rapids, MI 49504
4100 Clyde Park Ave. SW | Wyoming, MI 49509
P (616) 531-9320 x113 | c (937) 726-9656
E samanthad@grcathcem.org<mailto:samanthad@grcathcem.org>
To: Connie Sacha
CC our team: Arthur Richardson and Danae Chudy
FROM THE CLIENT Samantha Dykstra, Catholic Cemeteries - Grand Rapids, MI Staff Samantha Dykstra
Ha, sorry Connie! Not trying to overstep!

Samantha Dykstra |Assistant to the Managing Director
Diocese of Grand Rapids Catholic Cemeteries
2000 Walker Ave. NW | Grand Rapids, MI 49504
4100 Clyde Park Ave. SW | Wyoming, MI 49509
P (616) 531-9320 x113 | c (937) 726-9656
E samanthad@grcathcem.org<mailto:samanthad@grcathcem.org>
To: Connie Sacha
CC our team: Arthur Richardson and Danae Chudy
FROM THE CLIENT Connie Sacha, Catholic Cemeteries - Grand Rapids, MI Staff Connie Sacha
No your fine, which blue

Connie Sacha | Managing Director
Diocese of Grand Rapids Catholic Cemeteries
2000 Walker Ave. NW | Grand Rapids, MI 49504
4100 Clyde Park Ave. SW | Wyoming, MI 49509
P (616) 453-1636 | c(616) 295-5321
connies@grcathcem.org
To: Samantha Dykstra
CC our team: Arthur Richardson and Danae Chudy
FROM THE CLIENT Samantha Dykstra, Catholic Cemeteries - Grand Rapids, MI Staff Samantha Dykstra
Sorry – I think the green is beautiful, but a little too bold. Could we try something softer? It is pulling my eye away from the dove.

The blues are great!

Samantha Dykstra |Assistant to the Managing Director
Diocese of Grand Rapids Catholic Cemeteries
2000 Walker Ave. NW | Grand Rapids, MI 49504
4100 Clyde Park Ave. SW | Wyoming, MI 49509
P (616) 531-9320 x113 | c (937) 726-9656
E samanthad@grcathcem.org<mailto:samanthad@grcathcem.org>
To: Connie Sacha
CC our team: Arthur Richardson and Danae Chudy
FROM THE CLIENT Connie Sacha, Catholic Cemeteries - Grand Rapids, MI Staff Connie Sacha
I think that’s a nice blend.

Connie Sacha | Managing Director
Diocese of Grand Rapids Catholic Cemeteries
2000 Walker Ave. NW | Grand Rapids, MI 49504
4100 Clyde Park Ave. SW | Wyoming, MI 49509
P (616) 453-1636 | c(616) 295-5321
connies@grcathcem.org
To: Samantha Dykstra
CC our team: Arthur Richardson and Danae Chudy
FROM THE CLIENT Samantha Dykstra, Catholic Cemeteries - Grand Rapids, MI Staff Samantha Dykstra
Agreed! Beautiful!!

Samantha Dykstra |Assistant to the Managing Director
Diocese of Grand Rapids Catholic Cemeteries
2000 Walker Ave. NW | Grand Rapids, MI 49504
4100 Clyde Park Ave. SW | Wyoming, MI 49509
P (616) 531-9320 x113 | c (937) 726-9656
E samanthad@grcathcem.org<mailto:samanthad@grcathcem.org>
To: Connie Sacha
CC our team: Arthur Richardson and Danae Chudy
TO THE CLIENT Danae Chudy, Web Designer at Diocesan Danae Chudy, Web Designer
Ok great! I wasn't sure if you'd like to show the board before I make those color changes on the website? 

I'll start looking for another font. Do we want to stay away from script fonts?

Thanks!
Danae Chudy
Diocesan Publications
Web Designer
877-923-0777
To: Connie Sacha and Samantha Dykstra
CC our team: Arthur Richardson
FROM THE CLIENT Connie Sacha, Catholic Cemeteries - Grand Rapids, MI Staff Connie Sacha
If the script isn’t too curly….if that makes sense.

Connie Sacha | Managing Director
Diocese of Grand Rapids Catholic Cemeteries
2000 Walker Ave. NW | Grand Rapids, MI 49504
4100 Clyde Park Ave. SW | Wyoming, MI 49509
P (616) 453-1636 | c(616) 295-5321
connies@grcathcem.org
To: Samantha Dykstra
CC our team: Arthur Richardson and Danae Chudy
TO THE CLIENT Danae Chudy, Web Designer at Diocesan Danae Chudy, Web Designer
Yeah, that makes sense. I just wasn't 100% sure we'd still want script (:

I'll start looking.

Thanks,
Danae Chudy
Diocesan Publications
Web Designer
877-923-0777
To: Connie Sacha and Samantha Dykstra
CC our team: Arthur Richardson
FROM THE CLIENT Connie Sacha, Catholic Cemeteries - Grand Rapids, MI Staff Connie Sacha
I prefer the top one, let’s see what Samantha chooses. She has left for the day.

Connie Sacha | Managing Director
Diocese of Grand Rapids Catholic Cemeteries
2000 Walker Ave. NW | Grand Rapids, MI 49504
4100 Clyde Park Ave. SW | Wyoming, MI 49509
P (616) 453-1636 | c(616) 295-5321
connies@grcathcem.org
To: Samantha Dykstra
CC our team: Arthur Richardson and Danae Chudy
TO THE CLIENT Danae Chudy, Web Designer at Diocesan Danae Chudy, Web Designer
Ok, no problem. Just to clarify- Gioviale Regular? I'll pick this up tomorrow!

Thank you,
Danae Chudy
Diocesan Publications
Web Designer
877-923-0777
To: Connie Sacha and Samantha Dykstra
CC our team: Arthur Richardson
FROM THE CLIENT Connie Sacha, Catholic Cemeteries - Grand Rapids, MI Staff Connie Sacha
Correct, sounds good. Thanks.

Connie Sacha | Managing Director
Diocese of Grand Rapids Catholic Cemeteries
2000 Walker Ave. NW | Grand Rapids, MI 49504
4100 Clyde Park Ave. SW | Wyoming, MI 49509
P (616) 453-1636 | c(616) 295-5321
connies@grcathcem.org
To: Samantha Dykstra
CC our team: Arthur Richardson and Danae Chudy
FROM THE CLIENT Samantha Dykstra, Catholic Cemeteries - Grand Rapids, MI Staff Samantha Dykstra
I agree with Connie! Gioviale Regular it is!

Samantha Dykstra |Assistant to the Managing Director
Diocese of Grand Rapids Catholic Cemeteries
2000 Walker Ave. NW | Grand Rapids, MI 49504
4100 Clyde Park Ave. SW | Wyoming, MI 49509
P (616) 531-9320 x113 | c (937) 726-9656
E samanthad@grcathcem.org<mailto:samanthad@grcathcem.org>
To: Connie Sacha
CC our team: Arthur Richardson and Danae Chudy
TO THE CLIENT Danae Chudy, Web Designer at Diocesan Danae Chudy, Web Designer
Alright, I will make those changes and send you the logo to get approved!

Thank you,
Danae Chudy
Diocesan Publications
Web Designer
877-923-0777
To: Connie Sacha and Samantha Dykstra
CC our team: Arthur Richardson
TO THE CLIENT Danae Chudy, Web Designer at Diocesan Danae Chudy, Web Designer
Hi Connie and Samantha,

I've changed the color and font of "Diocese of Grand Rapids". What do you think? If we like it then I will plan on changing everywhere else.
Catholic Cemeteries Blue Logo-1-07.png 185 KB • Download

Thank you,
Danae Chudy
Diocesan Publications
Web Designer
877-923-0777
To: Connie Sacha and Samantha Dykstra
CC our team: Arthur Richardson
FROM THE CLIENT Connie Sacha, Catholic Cemeteries - Grand Rapids, MI Staff Connie Sacha
Hi Danae,
It’s looking very good, I’m curious as what it would like if we reversed the Blues on the wording. Could I see that please?

Connie Sacha | Managing Director
Diocese of Grand Rapids Catholic Cemeteries
2000 Walker Ave. NW | Grand Rapids, MI 49504
4100 Clyde Park Ave. SW | Wyoming, MI 49509
P (616) 453-1636 | c(616) 295-5321
connies@grcathcem.org
To: Samantha Dykstra
CC our team: Arthur Richardson and Danae Chudy
FROM THE CLIENT Connie Sacha, Catholic Cemeteries - Grand Rapids, MI Staff Connie Sacha
Yes, much better. Please go with this set up for us. Thank you.

Connie Sacha | Managing Director
Diocese of Grand Rapids Catholic Cemeteries
2000 Walker Ave. NW | Grand Rapids, MI 49504
4100 Clyde Park Ave. SW | Wyoming, MI 49509
P (616) 453-1636 | c(616) 295-5321
connies@grcathcem.org
To: Samantha Dykstra
CC our team: Arthur Richardson and Danae Chudy
TO THE CLIENT Danae Chudy, Web Designer at Diocesan Danae Chudy, Web Designer
Sounds good!
To: Connie Sacha and Samantha Dykstra
CC our team: Arthur Richardson
TO THE CLIENT Danae Chudy, Web Designer at Diocesan Danae Chudy, Web Designer
If you could please look over the website design with those colors and let me know what you think: https://xd.adobe.com/view/a1771071-7b66-47ee-9f34-647b9fb9fc25-f424/

Thanks!
Danae Chudy
Diocesan Publications
Web Designer
877-923-0777
To: Connie Sacha and Samantha Dykstra
CC our team: Arthur Richardson
FROM THE CLIENT Connie Sacha, Catholic Cemeteries - Grand Rapids, MI Staff Connie Sacha
Yes, looks great!

Connie Sacha | Managing Director
Diocese of Grand Rapids Catholic Cemeteries
2000 Walker Ave. NW | Grand Rapids, MI 49504
4100 Clyde Park Ave. SW | Wyoming, MI 49509
P (616) 453-1636 | c(616) 295-5321
connies@grcathcem.org
To: Samantha Dykstra
CC our team: Arthur Richardson and Danae Chudy